WINOL: Bulletin Debrief 20.11.13

Presenter: Nadine Forshaw         News Editor: Kate Drummond

Our feedback this week was very mixed but had some good points with certain areas to improve on. Ian Anderson was impressed with the bulletin this week as there was a string of recognisable packages. Refreshingly there was also a surplus of packages to the point that we had to consider dropping some. Although this sounds negative it is actually a very good development on last week where we had a lack of packages.

Feedback from Ian Anderson:

  • Production was prompt and on time
  • presenting was composed and well done
  • headlines were good but aim for more headlines in the next bulletin
  • there was some great journalism approach to stories and nice contrasts with opposing views in interviews
  • visually there was some good contrasting pictures
  • make sure not to leave parts of a story uncovered
  • there was some effective natural sounds and variety of pictures
  • piece to cameras have improved but focus needs to be more on impact of different angles
  • sports was very good
  • work still needs to be done on cameras, varied shots, eyelines and more pictures

Paul Wood (who graduated five years ago with a degree in journalism at Winchester) is a  website specialist for online marketing and gave us some useful advice on SEO (search engine optimisation).

Areas we were advised to improve on:

  • upload stories quickly to the site to create and maintain a lot of traffic whilst stories are fresh
  • if you don’t have the story yet yourself, use another source by linking to another reputable organisation and then update the site with your story throughout the day
  • think more carefully about SEO and popularity by scouring google for trends rather than relying on WordPress plug-in
  • create a google plus account to link all of your work together online to make you more valuable to prospective interviewers

About brackenstockley

Contributor to the JusticeGap and WINOL. Currently studying journalism at the University of Winchester (Year Three).
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